September 20, 2021 01:18 PM
Sony Alpha ZV-E10 priced at Rs 59,490 in India and brings new features. The Sony Alpha ZV-E10 will be officially launched in the country on Monday afternoon and will succeed last year’s Sony ZV-1. The Sony Alpha ZV-E10 will be priced at Rs 59,490, Mukesh Srivastava – Head of Digital Imaging Business at Sony India told India Today Tech in an exclusive conversation.
The Alpha ZV-E10 is essentially optimised for vlogging but, comes with a 24.2-megapixel camera, which Sony believes can also shoot amazing still images. The camera also comes with APS-C Exmor CMOS Sensor and BIONZ X image processing engine to deliver high-quality imagery detailed with high sensitivity and natural looking bokeh.
The camera is capable of taking 11 shots every second for up to 116 frames shots in JPEG (Standard) at one time. It also comes with real-time eye AF which continuously tracks the subject for stunning portraits.
It would be very safe to say professional vlogging and live-streaming trends have seen an upward swing during the pandemic, Srivastava explained, while adding that this has translated into a growing demand from content creators and vloggers for advanced imaging technology with easy-to-use functionalities to capture great looking videos and versatile content without a tricky setup.
“On one hand, there is a need for compact and lightweight cameras that come in handy, features like image stabilisation while handheld shooting and precise voice recording capabilities are gaining impetus among creators of all genres,” he said.
The camera brings a few upgrades on last year’s Sony ZV-10. Srivastava said that most of these features have been designed to deliver high quality video and audio performance.